For Colleges & Universities

    Transform Alumni Relations ThroughData-Driven Insights

    Purpose-built for higher education advancement teams. Understand alumni giving patterns, identify major gift prospects, and build lasting relationships that drive institutional growth.

    Built for Higher Education Advancement

    Everything advancement professionals need to engage alumni and grow philanthropic support.

    Alumni Engagement Tracking

    Monitor engagement across graduating classes, reunion years, and donor segments to identify opportunities for re-engagement and major gifts.

    Multi-Generational Donor Insights

    Understand giving patterns from recent graduates to legacy donors, with tailored strategies for each life stage and relationship to your institution.

    Campaign Optimization

    Maximize giving day campaigns, reunion fundraising, and capital initiatives with AI-powered timing, segmentation, and messaging recommendations.

    Personalized Communications

    Generate tailored outreach for different donor segments, from young alumni to major gift prospects, with messages that resonate with their connection to your institution.

    Predictive Analytics

    Identify LYBUNT/SYBUNT donors, predict major gift readiness, and understand which alumni are most likely to respond to specific initiatives.

    Major & Planned Giving Pipeline

    Identify high-capacity donors, track cultivation progress, and receive guidance on moving prospects through your major gifts pipeline.

    Real Results for Your Institution

    Reunion Year Fundraising

    "Which alumni from the Class of 2014 should we prioritize for our 10-year reunion campaign?"

    Gratefully identifies:

    • • 34 consistent annual fund donors ready for increased asks
    • • 18 lapsed donors with high re-engagement potential
    • • 12 major gift prospects based on capacity and engagement
    • • Pre-drafted personalized emails for each segment

    Major Gifts Identification

    "Who should we cultivate for our new scholarship endowment campaign?"

    Gratefully suggests:

    • • 23 alumni with major gift capacity and scholarship recipient history
    • • 15 parents of current students showing increased engagement
    • • Optimal cultivation timeline and touchpoint recommendations
    • • Automatically generated survey to gauge interest and priorities

    Proven Results for Educational Institutions

    35%

    Increase in reunion year giving participation

    2.5x

    More major gift prospects identified and qualified

    60%

    Reduction in time spent on donor research

    Elevate Your Alumni Engagement

    Join leading colleges and universities using Gratefully to build stronger alumni relationships and drive sustainable philanthropic growth.